AdWords Management | PPC & SEM Management | Digital Next

GOOGLE ADWORDS MANAGEMENT & REMARKETING BY GOOGLE PREMIER PARTNERS

The scalability, flexibility and measurability of Google AdWords Advertising are just 3, out of many, reasons as to why Google’s Network has become the fastest growing marketing platforms in recent times. So much so, it’s now the necessity if you want to be competitive in your industry. Who wouldn’t want to place their business directly in front of prospective customers at a time that they are actively in search of what you have to offer?

Why Google AdWords Matters?

Google generates around 70% of global website traffic. So why wouldn't you want your ads placed in a prominent first-page position at the time a user is looking for what you offer? This presence, combined with an easy-to-navigate website and clear sales funnel, can have significant effects on your ROI from digital - even after your Adwords expenditure.

Should I Invest In A Remarketing Strategy?

Unless you're the seller of inexpensive 'FAD' products, it's unlikely that people will immediately engage in your products and services at first sight. But what's to say they wouldn't be ready in a few days time? Don't miss out on potential customers because you've become lazy with your marketing and haven't reinforced your brand at the opportune moment.

LOOKING TO INCREASE REVENUE IN 2018?

Advocates Of Changing The Narrative

At Digital Next, whilst keeping best practices at the top of mind, we are huge advocates of being different. When a user performs a search on Google, they are presented with adverts that look almost identical. Why be like everybody else when you could really stand out from the crowd with a few simple changes of narrative?

Google Shopping & Product Listing Ads

Displaying text-based adverts on Google is great - If you haven't got awesome looking products at killer prices to show that is! Google Shopping and Product Listing Ads mean big growth for many advertisers and are the (not so) secret to driving high volumes of 'ready-to-convert' traffic to your website. Start showing your wares to potential customers in the hottest placements of digital real-estate available today.

AdWords & Facebook: Better Together

When combined, Google’s astounding market reach and Facebook’s unparalleled demographic targeting platform is a force to be reckoned with. A study from Kenshoo showed that paid audience segments, who had been exposed to paid Facebook adverts generated a 30% increase in relevancy score, a spike in the average order value, lower cost per acquisition and a higher return on AdSpend (ROAS) - Very much under the guise of better together and stronger united.

Remarketing Strategies

Unless you're the seller of inexpensive 'FAD' products, it's unlikely that people will purchase or engage with your website's checkout at first sight. But what's to say they wouldn't be ready to purchase in a few days time? Don't miss out on potential customers because you've become lazy with your marketing and haven't reinforced your brand at the opportune moment. Engage in remarketing services with Digital Next today.

Bespoke Landing Pages

Let's face it - Humans can be lazy. Therefore, driving potential customers to your website through smart advertising, for them to be greeted with an uninspiring or uninformative landing page is a bit of waste. At Digital Next, we are incredibly intrigued by the laziness of humans and go out of our way to ensure that your landing pages deliver the right look, the right content and sales funnel that even your nanna could follow.

DON'T JUST TAKE OUR WORD FOR IT...

In an industry littered with enough knowledge to be dangerous, but a general lack of understanding when it comes to winning strategies, we appreciate finding the right digital agency to deliver results can prove somewhat difficult. That’s why we’re proud to have achieved a 4.9-star rating on our Google My Business profile whilst continuing to deliver a service that surpasses industry norms. Take a look at some of our current clients who are reaping the rewards of our paid search division.

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