Steven Lord
Hi, I'm Steven Lord.
Steven Lord is an SEO and digital marketing strategist with over 15 years of experience driving measurable growth for Australian businesses.
As the Marketing Manager at Digital Next, Steven specialises in organic search optimisation, direct response marketing, and conversion rate optimisation (CRO) for small-to-medium businesses. With deep expertise in SEO, link building, web design, and AI-driven search, Steven helps businesses increase visibility, outrank competitors, and turn clicks into conversions.
As a hands-on marketing leader, Steven doesn’t just develop strategies—he executes them too. From technical SEO audits and user journey analysis to large-scale link-building campaigns and AI search optimisation, Steven takes a data-driven, results-focused approach to his work. This ensures businesses stay ahead of evolving algorithms while also preparing for the future of AI-powered search engines like Google SGE, ChatGPT Search and Bing Copilot.
Beyond SEO, Steven brings over a decade of experience in web design, UX, and data analysis. This provides him with a unique edge through understanding the full customer journey, from initial search to final conversion.
When he’s not optimising websites, you’ll find Steven playing golf, watching a movie, experimenting with the latest digital trends, or quietly weeping in the corner over Google’s latest algorithm update.
Connect with Steven online at any of the following platforms: LinkedIn, Reddit, Threads, Medium, YouTube & Twitter (X).

If content is king, then context is queen. Address the intent of your audience first before addressing Google.
Steven // Marketing Mgr.
“Super excited to praise Digital Next as your go-to company for SEO and Content optimization. Have been working with these pros for a year now ...

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Digital Next pays respects to the Traditional Owners of the land upon which we work and learn. We pay respect to elders past, present, and future. Our staff acknowledge that they live and work on Wurundjeri, Woiwurrung, Bunurong, Yugarabul, and Wadawurrung lands. We are in support of a treaty.