SEO Case Study | Multihull Solutions | Digital Next

YOY Organic Traffic

↑ 62.62%

YOY New Users

↑ 63.37%

Page 1 Rankings

↑ 247.36%

“I have used Digital Next for our SEO campaign for the last year and have been very impressed with the results, as well as being very easy to work with. Strongly recommended!”

Rachel Haynes - Multihull Solutions

Challenge

Multihull had a good enough presence but they had higher aspirations. The aim was to dominate the Catamaran and Multihull market, whilst also bolstering their presence for used sales. With significant investment in their website and a long sales cycle, it was important to not only gain visibility but maintain it over a long period to capture repeat searchers.

Solution

Thanks to our hands-on approach to SEO, Multihull’s content strategy was a resounding success. By creating factual, aspirational and engaging content about owning new and pre-owned boats, we were able to grow the site’s link profile. This process, alongside a new on-page strategy, resulted in a significant increase in online visibility, an increase in enquiries, and most importantly, an increase in revenue.

With double listings on the main two keywords we're stoked with this campaign.

Result

 

Multihull has seen a major uplift in organic visitors due to the rising tide effect of our SEO campaign. Keyword rankings have gone from 57 on page 1 to 141. Additionally, organic traffic has risen by 62%, with an average session duration of over 4 minutes, showing an increase in relevant traffic. The work has also resulted in increased visibility globally, with traffic up to 20-55% for almost every location.

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Let’s work together – Call our Branch Manager Nathan Elly on 03 9699 4585

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