Google Ads Case Study | All Electrics | Digital Next

Monthly Traffic

↑ 42.98%

Conversions

↑ 25.45%

Value / Cost

↓ 30.98%

“After giving up a franchise, digital next are responsible for all my online marketing and SEO. This was a big jump, but they managed to deliver on their promises. They are very competent with realistic goals. If I went to these guys first my company would be in a lot better position!”

Leonard Dibb - All Electrics

Challenge

As a small business, All Electrics required the support of a digital agency that could consistently deliver a surplus number of enquiries on a small budget. In addition to this, having recently given up a Jim’s franchise, All Electrics laid down the gauntlet for Digital Next to ensure a stable and profitable income. 

Solution

With limited budget comes limited visibility and traffic. Therefore our attentions were immediately drawn towards ensuring that the websites conversion rate significantly improved by developing new landing pages. Once the foundations were set, we then turned our attention to paid search and activated hyper local campaigns to squeeze as much relevancy from the clients budget.

The greatest challenge with small businesses is ensuring that every click counts.
digital next team steven lord

Result

The effects of tightening All Electrics sales funnel have resulted in a 15% conversion rate from paid traffic, a 30% improvement on value/cost and a 42% increase in monthly traffic comparitively to the previous year. This has enabled All Electrics to not only focus purely on their own business (and not a franchise) but also employ another technician within just a few months.

Get In Touch To See How We Can Make A Difference
  • Name*
  • Email*
  • Contact Number*
  • Company
  • This field is for validation purposes and should be left unchanged.
We’re Partners With...
  • microsoft partner logo
  • google analytics partner logo
  • bing accredited partner logo