Digital Strategy

How To Make The Most Of Your Online Reviews

Did you know that more than half of today’s Millennial shoppers actively choose to ignore brands that do not have reviews, or even worse, have a long list of negative reviews from unhappy customers? When it comes to consumers of all ages, over 25% look for reviews, and positive ones in particular, when researching online businesses. On …

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Identifying And Improving Your 404 Pages

At some point in time, all of us have landed on a that dreaded yet highly inevitable 404 page. As common as a 404 error is, it is something that should not be taken lightly and something companies or bloggers definitely need to stay vigilant about. When users land on a 404 page, frustration starts to brew, …

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Startup Success: Considering the Foundations of a Successful Digital Endeavour

While the proliferation of digital platforms has given budding entrepreneurs a fantastic way into entering the business landscape, becoming an online success story isn’t quite as simple as many have been lead to believe. Unfortunately for newcomers, years of developments, upstarts and growth have left the barrier for entry excessively high for those attempting to …

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5 Best WordPress Plugins For Fashion Bloggers

Previously, we have covered some of the best plugins that you should download if you are a Food blogger. This time round, we’re covering the best plugins that every Fashion blogger needs in their WordPress arsenal. What are you waiting for? Keep on reading to find out what plugins your Fashion blog is missing – download …

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6 Ways To Speed Up Your Website

There is absolutely no doubt that a fast website is essential to any successful blog or business website today. As the average internet speed across the globe is slowly but surely creeping in an upward direction, web users are becoming less and less tolerant of slow loading times. Google also tends to reward websites that …

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7 Steps To Propel Your New Website’s SEO

If you have recently come up with a fantastic business idea and have created or are on the cusp of creating a new website for your entrepreneurial genius, then this post is for you. Setting up a website is one thing – but ensuring that people are finding your website on Google and getting it …

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5 Incredible Reasons To Get Started On PPC Today

The competition for visibility in search results is getting more and more fierce in this ruthless digital age, which is a good reason why big brands of today should actively take measure to stake their claim as a presence to be reckoned with online. Alongside essentials such as Search Engine Optimisation, Pay-per-Click (PPC) is another fantastic way …

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5 Of The Best WordPress Plugins To Up Your SEO Game In 2017

Not to subscribe to the yawn-worthy cliche of “New Year, New Beginnings”, but 2017 can definitely be a brand new start or rejuvenation of your website’s SEO game, the tactics behind improving your search visibility and how well you rank on Google’s indexes. If you already have a WordPress website but are keen on stepping …

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